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Founder is Regina Wallmark, an experienced entrepreneur who from a viewpoint of Business scans the environment to deliver ideas as solutions to problems or obstacles. Within the Company Group is Attitude Promotion AB (Promotion & Online Educations) and Attitude Recordings (a Record Label) and Attitude Production (Tour Production & Live Music Events ) This company started during the founders education in Music Business Program, finished in June 2014.

Field of Study Music Business Program Sae Institute Stockholm & a Master Degree within Business with a major within Leadership & Finance + Certified CFO education